For Agencies

Brand Monitoring for Agencies, Without Hiring a Person

One dashboard for every client account, AI reading every mention, and white-label reports that ship under your logo. Monitoring becomes a line item you sell instead of a cost you eat.

Agency monitoring math rarely works

Tool Costs Multiply By Client

Per-seat, per-brand enterprise pricing turns ten client accounts into a five-figure line item before anyone's actually read a mention.

Reporting Eats The Retainer

An account manager spending Friday afternoon assembling screenshots for a status report is margin walking out the door.

Every Client Asks 'Anything New?'

The answer lives across six open tabs, and the question tends to land in your inbox right around 6 p.m.

A Missed Thread Costs The Account

Clients forgive a slow report. They remember the crisis nobody on the account caught in time.

What the agency setup looks like

All clients, one pane

Multi-client social monitoring means every brand you manage sits in a single dashboard, each with its own baseline, alerts, and history, instead of a separate login per client.

White-Label Everything Client-Facing

This is white label brand monitoring in practice: scheduled PDF reports and portals carry your agency's branding throughout, while Mentient stays invisible on anything a client actually sees.

Portals That Answer For You

Each client gets a read-only view scoped to their own data, which quietly retires the weekly status-update email nobody enjoys writing.

Priced for a roster

The Agency plan covers 25 brands with unlimited seats, hourly scans, and unlimited retention.

Why now

Clients are starting to ask what AI says about them

Monitoring used to be a report you attached to the retainer. It is turning into a question you get asked directly, because clients have noticed that buyers now open a chat window before a search bar. Answering it by hand does not scale past two accounts, and the tools that do scale bill per seat and per brand until the margin is gone. Mentient runs every client in one workspace, scores each mention with Claude, and exports under your logo, so a second question does not cost you a second headcount.

Mentient found a viral Reddit thread about us within minutes. We responded the same day and turned a potential PR crisis into a product win.
Sarah ChenHead of Marketing, Orbit SaaS

Built to be resold, not just used internally

AI-scored sentiment

Defensible scoring with plain-English reasoning attached, which is the first thing a skeptical client tends to push back on.

Crisis alerts per brand

Baselines learn per client, so a restaurant group and a fintech client don't end up sharing the same alert threshold.

Competitor Tracking Per Client

Each client's competitors monitored in the same scan through competitor tracking, so the quarterly strategy deck starts half-written instead of from scratch.

Fast onboarding

A new client brand goes live in minutes, with no procurement quarter attached to slow down the kickoff.

FAQ

Questions, answered

How does white-label reporting work?

Professional and Agency plans generate scheduled PDF reports with your agency's logo and colors applied. Clients see your brand on every page; Mentient appears nowhere in the document.

Can clients log in?

Yes, through a read-only portal scoped to their own brand. They see mentions, sentiment, and trends for their account, and cannot see any other client or your agency's internal settings.

What happens when we win a new client mid-month?

Add the brand and it starts scanning immediately, with history backfilling from the first pass. Slots stay flexible inside your plan's brand count rather than locking to a billing cycle.

How is brand monitoring for agencies priced compared to per-seat enterprise tools?

Agency plans are built around brand count rather than per-seat licensing, so adding another person on your team to review mentions doesn't multiply the bill the way most enterprise monitoring tools do.

Can different clients have different alert thresholds?

Yes. Each client's baseline is learned independently, so what counts as a spike for a high-volume consumer brand doesn't trigger the same alert for a quieter B2B client on the same account team.

Does Mentient's own branding show up anywhere clients can see?

No. White-label reports and client portals carry your agency's branding exclusively. Mentient operates entirely behind the scenes on anything client-facing.

Can we resell monitoring as its own service, or does it need to be bundled into a broader retainer?

Either works. Some agencies sell it as a standalone monitoring retainer, others fold it into an existing social or PR package. The white-label reporting works the same way regardless of how it's packaged on your end.

How fast can we onboard a new client's brand if we just won a pitch this week?

Typically minutes, not days. Add the brand, keywords, and any competitors, and scanning starts right away with history backfilled, so there's a real baseline before the first client check-in.