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Reputation Management

The bad thread is small right now. That is the moment to see it.

Review platforms are where reputation management software traditionally looks. The threads that sink B2B brands tend to start on Reddit. Mentient watches both, and Claude scores each mention for tone and escalation risk, so the warning lands while the thread has 12 upvotes rather than 12,000.

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Reputation OverviewLast 7 days
77%

Overall Score

↑ +5pts this week

62%

Positive

23%

Neutral

15%

Negative

Sentiment trend

Crisis alert triggered — negative spike detected

2M+

mentions tracked

500+

B2B teams

<2 min

to first alert

What you get

See the problem while it is still one thread

Powered by Claude AI · Live on Reddit and the open web

Crisis Detection

Watches for unusual surges in negative mentions and flags them while momentum is still building, which is when a response still works.

AI Sentiment Analysis

Our AI System picks up sarcasm, buried complaints, and narratives forming across threads, the things a keyword list walks right past.

Real-Time Negative Alerts

Sentiment shifts trigger an alert immediately. A daily digest is a fine way to learn about yesterday's crisis; this is built for today's.

Audience Feedback Loop

Support gripes and pricing pushback get collected from Reddit threads and forums around the clock, grouped so the patterns are visible.

Sentiment Trend Tracking

The 7 and 30 day windows show whether perception is recovering or sliding, and you can tie either curve to a real event.

Before Mentient we were flying blind on reputation. Now we see negative trends forming and get ahead of them — we have avoided situations that could have gotten ugly on social media.
MW

Marcus Webb

CEO · Strata Labs

FAQ

Frequently asked questions

How does Mentient detect a reputation crisis?
It watches three signals together: a jump in negative sentiment, high-urgency language, and mention volume climbing faster than your baseline. When they line up, you get flagged immediately. Any one alone is usually noise; the combination rarely is.
Can Mentient help me respond to negative mentions?
It drafts. The reply-drafter reads the mention and suggests a response in your brand's register, then a human reviews and sends. Mentient never posts anything on your behalf.
How is my reputation score calculated?
A weighted blend of recent sentiment ratios, mention volume trends, and crisis signal intensity over a rolling 30 days. Higher is better, and the week-over-week movement matters more than the absolute number.
How far back does historical reputation data go?
This depends on your plan. Starter covers 30 days, Growth covers 90 days, Professional covers 365 days, and Agency and above have no retention limit.
Can I export reputation reports to share with stakeholders?
Yes, PDF reports on Professional and above, with scheduled weekly or monthly delivery to your inbox if you want reputation reporting to run itself.

Get started today

Stop guessing.
Start knowing.

Join 500+ B2B teams using Mentient to monitor, understand, and respond to brand mentions — before they become problems.

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